Los Angeles • New York • Paris • Madrid
〰️
Los Angeles • New York • Paris • Madrid 〰️
BRAND STORYTELLING MEETS PERFORMANCE. JUST PRESS PLAY.
Premium short-form video and full-funnel creative strategy powered by analytics and performance marketing — turning brand storytelling into predictable revenue growth.
BRAND FIRST,
Real Impact.
BRAND STORYTELLING
Build Awareness, Emotional Connection, Cultural Relevance, Trust
Video Creative — narrative, emotional, people first
Product Education, Value Propositions, Benefit, Inspire
Video Creative — organic product incorporation, natural fit, lifestyle
Drive consideration
Action Oriented, Direct Response, Drive Sales
Video Creative — problem/solution, carousel, discount
conversion creative
Advertisers using full-funnel strategies (awareness + consideration + conversion) see 30% lower cost per acquisition over timeSource: Meta for Business, "The Full-Funnel Playbook" (2025)
We Build full-funnel content engines that drive revenue.
CREATIVE STRATEGY
We dive into your brand head-first with a creative audit exploring your brand story and origins. From there, we develop your brand positioning, messaging architecture, and tone of voice. Then we align on KPIs, identify the right creators, and craft scripts that drive engagement and discover new audiences.
SHORT FORM Video ads
Our white-glove production begins with premium brand storytelling to engage your audience and build trust, then transitions to conversion-focused creatives based on current revenue or product objectives. This creates a funnel infused with your brand identity and fueled with content that drives measurable performance and brand equity.
MOBILE SHOPPING
Drive revenue and discover new audiences with TikTok Shop and YouTube Shopping. Our creator network creates a web of organic product expertise that drives in-app conversions while generating cross-platform halo effects, amplifying your brand reach and turning product visibility into sustained brand momentum.
MEDIA & ANALYTICS
We work in tight feedback loops with media buyers, analyzing performance data to continuously refine creative strategy and messaging architecture. This evolves your funnel into an optimized machine that increases ROAS, lowers CAC, and strengthens LTV, turning creative performance into predictable growth.
BUILD BRAND.
SCALE PERFORMANCE.
DRIVE REVENUE.
CASE STUDIES
Goal: Reach & Frequency
We repositioned Coleman beyond camping through clever scripts, premium talent, and strategic locations, showcasing tailgating and backyard use cases for outdoor leaders 18-34.
Result: Achieved 13.8M views and a 67% improvement in Cost per Focused View within days of launch, doubling Coleman's previous benchmark on their primary KPI.
COLEMAN OUTDOORS
a NEWELL CO. BRAND 
We styled Kim Kardashian in her signature SKIMS bodysuit, producing premium editorial video content for NET-A-PORTER’s owned channels, designed to resonate with young, aspirational women (18–34). The approach prioritized tone, fit, and authenticity over overt selling, aligning with NET-A-PORTER’s editorial voice.
The content generated strong organic engagement, delivering a 4.4% click-through rate and a 57.4% average watch-through rate across 2.4M organic impressions across Meta and YouTube, demonstrating the power of natibe storytelling to drive attention and retention without paid amplification.
SKIMS
We generated brand awareness for Quince through premium storytelling that positioned their affordable luxury essentials for style-conscious consumers that value ethical business practices. After two high-funnel campaigns established brand recognition and ranked in the top 10% of impressions for the industry based on TikTok performance data, we shifted to conversion-focused video assets, achieving an average conversion rate of 19%.
QUINCE
This was a fun one. Lightingstrike has a unique selling proposition and let us lean into creative storytelling focusing on the way this beverage tastes, looks and make you feel. We prodcuced a suite of assets that felt native but still embraced the brand's contradiction, combining drinking and wellness without apology. We positioned the brand as it’s radical self, familiar but different.
Result: 2.8% CTR and top 10% of industry impressions on TikTok for our flight window, proving unconventional messaging resonates when executed authentically.
LIGHTING STRIKE
SHOWCASE — HIGH PERFORMING CAMPAIGNS
Evolve Together Beauty
Nutribullet
Lighting Strike Beverage
BCBG
Hertz
STRATEGIC CREATIVE DEVELOPMENT
01
Precision creative begins with comprehensive strategy. We architect your creative ecosystem by systematically mapping messaging variables, audience segments, and cultural signals across the entire funnel. This rigorous framework eliminates intuition-based decision-making and replaces it with data-backed creative direction—delivering a clear roadmap of high-performing combinations that provide a foundation for scaling your creative performance and maximizing ROAS.
DeliverableBriefPREMIUM PRODUCTION
This is where we shine, it’s where brand elevation meets execution excellence. Our streamlined production engine delivers premium creative at velocity, combining global talent with over 10 languages, premium location scouting, and production experise with cultural relevance required for social-first content. We transform brand story into scroll-stopping content that builds equity while driving measurable engagement, ensuring your creative commands attention without sacrificing authenticity.
02
Continuous optimization, measurable impact. We embed ourselves within your performance ecosystem, working in lockstep with media buyers to analyze data, refine creative strategy, and align every asset with your business objectives. This collaborative, iterative approach evolves your content into a performance engine—one that increases ROAS, reduces acquisition costs, strengthens customer lifetime value, and adapts dynamically as your goals evolve.
FEEDBACK LOOP + GOAL ALIGNMENT
03
Who is talking about
“Thank YOU for being such a collaborative partner and for being so agile while working on this project! We are definitely seeing the performance! ”
— Steph C. H&M
“This has been a great first experience for Coleman and we're already seeing the new content improve our campaign performance.”
— Briana SNewell Co.
“All in all really happy with the videos! Thanks for working so closely with us to get these across the finish line!”
— Bridget V. CRUNCHYROLL
“The videos your team made for us for the holidays were our most successful Tiktok ads to date! Let me know if you’d be able to work with us again! – Lauryn”
— LAUrYN G. JARED JEWELERS
Need content for a bigger screen?
We collaborate with TRIANA STUDIO to deliver cinematic lifestyle, fashion, and beauty campaigns for brands and media agencies requiring broadcast-quality content that performs across linear TV, CTV, and premium digital placements.
TRIANA STUDIO reel Ben Bridge Mother’s Day 2025
Premium jewelry commercial celebrating the joys and struggles of motherhood. Creative developed by Sauce Video, produced by TRIANA STUDIO for a 6-week regional CTV buy.
ARAMIS by ESTEE LAUDER HOLIDAY 2025
Premium holiday commercial positioning Aramis as the quintessential gift for discerning men. Creative developed by Sauce Video, produced by TRIANA STUDIO for META's Christmas gifting season.